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Cannabidiol or “CBD” is the largest chemical compound in the cannabis/hemp plant that is believed to have a very wide therapeutic potential. Unlike its cousin tetrahydrocannabinol or THC, it does not have a psychoactive effect. In fact, it’s quite the opposite! Studies show that CBD will actually counteract the psychoactive effects of THC. A quick google search on CBD reveals millions of individuals worldwide experiencing relief from nausea, seizures, migraines, anxiety, chronic itch, muscle pain, joint pain, depression, and much more! But how and why?

The HOW?

Did you know we actually produce cannabinoids inside of our bodies and have an actual system of them working together? What are cannabinoids you say? In easy terms, think of cannabinoids as little soldiers in your body fighting to keep everything balanced in there.

Cannabinoids help coordinate and regulate how we feel and think by binding with the endocannabinoid system's CB1 and CB2 receptors. Cannabinoids are designed to link together with the cannabinoid receptors, like a key to a lock.

Linking activates the receiving neuron into action, triggering a set of events to pass along the message and carry out a variety of cellular responses needed for homeostasis and healthy functioning.



The Endocannabinoid System (ECS) is a self-regulating system of cannabinoid receptors that are located throughout the body. The ECS is involved in communicating with nearly every system of the body including the central nervous system, immune system and organs. This vital system is focused on supporting balance or homeostasis in the body. CBD is one of the primary cannabinoids found in hemp.

These cannabinoid receptors play a pivotal role in physiological processes such as mood, memory and discomfort. There are two cannabinoid receptors - CB1 and CB2 that are located on cells throughout the body.


CB1 receptors are primarily located on nerve cells in the brain, spinal cord and central nervous system. They are very abundant in the cerebellum, basal ganglia, and hippocampus. CB1 receptors have been found to play a role in memory processing, motor regulation, discomfort sensation, mood, and sleep. CB2 receptors are primarily found on cells in the immune system and its associated structures. When activated, they stimulate a response that fights inflammation, which can reduce discomfort and minimize damage to tissues.


Unfortunately, like everything else in the body, the ECS wears out as we age and has trouble maintaining balance. Injury and disease also influence the ECS throwing our bodies even further out of balance. As we age, we run low on cannabinoids and can even become cannabinoid deficient. So how do we replenish our cannabinoids, where can we get them? From the cannabis/hemp plant where cannabinoids are grown from the soil!

CBD is the most prevalent of over 100 different phyto-cannabinoids found in the cannabis/hemp plant; (phyto meaning plant) These plant-based cannabinoids naturally stimulate your ECS by giving it reinforcements! Once you use CBD and your cannabinoids are fresh, the body re-balances.

Do you have chronic anxiety? Your body is out of balance. CBD stimulates your bodies’ natural defenses to rebalance and help soothe the ailment.

No pills, no dangerous chemicals, just a natural reinforcement that the earth gave us.


This information is for personal reference only and its validity is left to the reader’s discretion. We are not doctors and these statements are not endorsed by the FDA. Use CBD at your own risk as the FDA has not approved of its use. These statements are not intended to replace any advice from a medical professional and are not intended to diagnose, treat, or cure any disease. Our opinion on how CBD works in the body based on our research. Do your own research to learn more about CBD.

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